Fendi FendiRumi Bag Charms Reference Guide

Fendi introduces their latest bag charms, the FendiRumi. FendiRumi consists of two new monsters made of mink fur with kiddasia crests and fox hair, Piro-Chan and Bug-Kun. First seen during the Fall/Winter 2016 runway show, the two appeared as mascots being guests on the show, and as bag charms on the collection's handbags. Piro-Chan is the pink monster with yellow eyes with cystals and blue Fendi written on her body. Bug-Kun is the blue monster with yellow Fendi logo on his body, it has a similar look to the brand's famous Bag Bugs monsters.
Fendi has taken its inspiration from Japan's Kigurumi-mania. A combination of two Japanese words, "kiru" means to wear, while "nuigurumi" means stuffed toy. In Japan, they are performers wearing costumes during major events. FendiRumi has been a huge success following its appearances in the brand's shows, events and store openings, which is why they were made into cute bag charms. The FendiRumi charms were made available for a limited time after the Fall/Winter 2016 show, but it will be available in Fendi boutiques this July.
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